Content Strategist, B2B Creator, and Podcast Host. Obaid has scaled companies through innovative content strategies, including growing ARR from $1.7M to $7.2M and building a LinkedIn media engine that drove $274K in new MRR in just four months. Host of the Cheat Codes podcast, ranked among the top 20% most-shared globally, Obaid is the co-creator of the Easy Mode Framework, helping B2B SaaS companies turn marketing teams into creators. With a passion for creativity and community, he’s dedicated to crafting engaging content and driving growth through impactful strategies.
Chief Revenue Officer, Screenvision Media, Front + Center Everywhere
Accomplished sales and marketing professional with a proven track record of creating and sustaining traditional and new revenue streams for television, radio, regional sports networks, entertainment, digital out-of-home, Hispanic and Experiential media companies. Inspirational leader who understands how to motivate sales teams to think creatively in a rapidly changing media industry. Skilled in communications and critical thinking with an exceptional work ethic. Exceptional at managing P&L performances, revenue models and investment forecasts to exceed corporate goals.
A passionate leader and a champion for growth, I have a proven record of building and growing brands to meet today’s fast evolving consumer expectations. An entrepreneur at heart, I thrive in integrating digital excellence and innovation with brand-building strategies to create delightful consumer experiences.
I run Endiem, a Salesforce practice based in Houston. We work with organizations to align their strategic goals with their Salesforce options alongside their other cloud products and services (AWS, ERP, etc).
We focus on the motivations, operations and analytical frameworks that link all aspects of a company, its people and its business processes together.
We help our customers achieve their business goals, gain efficiencies in their processes and enable their people to make collaborative data-driven decisions.
Endiem is run by seasoned pros who develop smart solutions. Our level of care and craftsmanship has led to fierce client loyalty and raving fans. So, having explored your business processes and challenges we help your leadership team identify, develop and drive operational efficiencies which will result in transparency, increased sales and enhanced customer service. The end result is a customer and user experience that aligns processes with technologies. Endiem is not a typical Salesforce consultant - Endiem is a trusted partner for your business.
In my career have worked in most industry verticals and for industry leaders such as:
• ENGIE, NA, Weatherford & Shell North America
• A Cloud Guru, DataFox & DocuSign
• Barclays Bank & Citibank
• Blue Cross Blue Shield
• eBay & PayPal
• Forrester Research
• Salesforce (yes, really!)
• GE & Johnson Controls
• The PGA Tour
Expert:
• Salesforce - Sales, Service, Platform, Integration
• Cloud computing
• Business architecture, analysis and processes
• CPQ (Configure, Price, Quote)
• AI
Specialties:
• Salesforce MVP Spring 2011 to present
• Speaker at Dreamforce 2010 to 2018
• Appirio's Dreamforce Champ 2012
• Salesforce Certified App Developer
• Salesforce Certified Sales Cloud Consultant
• Salesforce Certified Administrator ADM201
• SteelBrick Certified CPQ Consultant
Driving Communications at Dynatrace Employer Branding | Media Expert | Storyteller | Tech Geek
Communicating complex technologies and innovations is my passion. I know what my business needs and act strategically without boring my audience. It’s about listening, understanding and translating. You need to be persistent, have a passionate mindset and keep your curiosity. Its exciting and fun. That’s what I do.
Gerard has spent the bulk of his career working in advertising, writing and helping to craft successful campaigns for a range of incredible clients. Gerard can do a little bit of everything, from account management, to copywriting, to social media management and strategy. Having more recently found his niche within the strategy space, he has developed countless data-driven strategies to help bring his clients voice to life in the social space.
I am an experienced Customer Success leader, and have been responsible for building and scaling world-class Customer Success Teams. I empower my teams to guide customers to value quickly, and create amazing experiences throughout the customer journey by helping them achieve their business outcomes.
I have over 13 years of experience in the technology space, with 11 of those years being with hypergrowth companies that are looking to reach or surpass the 200M ARR milestone I have built and led teams that provide customer support, produce customer education content and certifications, drive adoption and trial conversion through 1-to-many initiatives, and scaled Customer Success Teams around the Globe in Vancouver, Toronto, Montreal, Mexico City, Europe, and Vietnam.
Before my career in technology, I was a strength and conditioning coach to professional athletes and fitness presenter for 10 years. I have bridged my professional coaching experience with my technology career to provide a leadership experience that fosters an amazing culture of collaboration and employee success. I thrive on teamwork and have a passion for leading and elevating teams to new levels. I have achieved quarter-over-quarter-predictable results, and have the curiosity and coachability that allows me and my teams to evolve and keep pace with new challenges and growth.
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