Browsing Creators
Content @ Lavender
Journalist turned empathy-driven marketer. Fervent writer, editor, strategist, and people leader who draws on multi-faceted experiences and journalistic roots in her entire approach to content. An approach that is, effectively, hyper-focused on empathy and the human element of all things.
Follow for insights and musings about B2B, marketing, and organizational practices.
Partner
CEO and Co-founder of TACK⛵️ & ClubPF ⚓️ — People-first GTM Champion
Mark Kilens is the CEO and Co-founder of TACK, a media and on demand GTM services firm helping businesses align and accelerate their go-to-market using People-first GTM strategies.
He previously was CMO of Airmeet, a leading virtual and hybrid event platform. He oversees Airmeet’s global marketing team responsible for brand, demand, lifecycle, and product marketing.
Before that he was the VP of Content and Community at Drift where he led the brand, content, creative, and events teams. He oversaw Drift’s community, Drift Insider, which has 65,000+ members, and Drift’s FLASH, RevGrowth, and HYPERGROWTH events.
Prior to joining Drift, he served as VP of Marketing and founder of HubSpot Academy. As a former customer, Mark joined HubSpot in 2010 where he spent two years working with thousands of HubSpot customers to scale their inbound strategy.
From there, he went on to build HubSpot Academy from the ground up, and in doing so, educated and certified millions of people and helped grow HubSpot to more than $600 million in revenue.
When he’s not at Airmeet, Mark enjoys plenty of steak and lobster, a round of golf or two, and loves being on snow or in the ocean.
Go fast, take chances!
Partner
Chief Marketing Officer, Speaker on Gender Equity & Inclusion, Board Director
C-level executive experienced leading emerging concepts to global brands to non-profit organizations. Accomplished leader in shaping strategy to deliver customer-centric business plans leading to innovation, digital transformation, growth, and brand affinity. Passionate about mentoring talent, championing diversity, and developing highly engaged teams that are empowered to deliver on the customer experience and drive for results.
CEO at Onthemap.com | #1 Local Search Marketing Agency in the Nation | Revolutionizing Legal, Home Services & Medical Marketing | Led Company’s ARR Growth from $3m → $6M (2021 - 2023)
👋 I'm Kristaps (Chris works too!), and here's my story in short:
- Started web design agency 15-years ago (2011).
- In 2017 joined an SEO agency as a web project manager and got obsessed with SEO.
- Turned that passion into building an enterprise law firm SEO program (100+ clients).
- Next thing you know, I'm CEO at the same agency.
📈 Led significant growth spurt going from $4m in 2020 to $6m+ in 2022.
🧗 Obsessed with building the #1 local search marketing agency in the world.
What you'll get by following me:
🚀 Actionable law firm marketing advice on how to grow your law practice!
🚀 Currently host Law Firms On The Map podcast (#1 law firm marketing resource).
🚀 I build in public, and once a month I share our company's performance numbers.
Ready to deploy the latest local search marketing strategies to grow your law practice or home services business?
I’ll be posting local search marketing growth tips and tricks - so hit that "Follow" button!
See you in the feed! ✌️
- Kristaps
Senior CSM SMB, APAC Team - Vanta - We're Hiring!
I am very hardworking, enthusiastic, extremely organized and exceed in a competitive fast paced environment. I am able to work under pressure and complete tasks responsibly and efficiently. I am also self motivated and accomplished with proven leadership.
Kristen is a сontent creator at Ecwid. She finds inspiration in sci-fi books, jazz music, and home-cooked food.
Senior Manager, Global Events & Field Marketing
In 2021, I received Degreed’s “Swiss Army Knife” marketing award for my ability to collaborate effectively with diverse internal teams to deliver on business goals and objectives. My peers recognize me for my ability to understand our audiences for in-person and virtual events and deliver on initiatives that truly pack a punch. I am a tenacious professional who will do what it takes to overcome barriers and see concepts through from ideation to delivery, measurement, and refinement.
In addition to extensive experience and proven results, one of my greatest strengths is my breadth of technical acumen. I’m fluent in the following technologies and continue to update my skills as new technologies and trends hit the market:
►SOCIAL MEDIA: Sprout Social, HubSpot, Planoly, LinkedIn, Twitter, Instagram, Facebook, FB Insights, TitTok, YouTube, Walls.io.
►ANALYTICS: Sprout Social, HubSpot, Google Analytics.
►MARKETING: Salesforce, HubSpot, Bizzabo, Zapier, Asana, Trello, Confluence, Guru, Domo, On24, Swapcard, Adobe Creative Suite (Photoshop, Adobe Bridge, Acrobat & Lightroom), Slack, Squarespace, FloThemes.
►OTHER: WordPress, LinkedIn Sales Navigator, Microsoft Office, Google Office Suite, Photography & Digital Retouching
Senior Business Development Specialist at Challenger
Working with leaders to develop sales effectiveness strategies that drive organizational and revenue growth.
My role with Challenger allows me to sharpen my business acumen, have insight-led conversations with prospective clients and advance my career in a progressive, collaborative environment.
I graduated from the University of Mississippi with a degree in print journalism, political science, and public relations. I love opportunities to be creative and opportunities to learn.
I love my golden retriever, Ladybird, spending time with my family, reading, all things paranormal, and wellness!