Selling with buyers (not to them) is my jam 🤟🏼 If you're an AE or sales leader focused on enterprise sales, complex sales, or landing larger B2B sales, you'll see how to make this shift if you follow me. And, you'll find my content is different from most. You see, I don't believe sales reps close deals. Buyers do. That's because the make-or-break moments in a complex deal happen without sales reps in the room. Buying decisions are made during internal meetings — not sales meetings — when champions pitch their own team, in their own words. So the content, frameworks, and downloads I post help you build champions, and enable them with a clear, compelling message to sell with you. About Me: 3X sales leader, 2X startup founder, lover of dark chocolate and chocolate labs 🐾

Helping Aprimo’s Product and R&D teams elucidate and balance product vision and development priorities for our Content Cloud areas, while also evaluating the market landscape for next-generation wants and needs, balanced with the immediate requirements of customers. Passionate to drive new DAM initiatives for Aprimo's artificial intelligence and machine learned applications. Aprimo is a digital asset management and work management software company. We are recognized as a Leader in Digital Asset Management (DAM), Marketing Resource Management (MRM), and Through Channel Marketing (TCMA) by Forrester Research. Aprimo’s solutions are used by organizations throughout the world to digitally transform the upstream and behind the scenes activities to get more rich content and customer experiences in market through all channels with greater agility. Please visit https://www.aprimo.com/.