Find me on Twitter if you actually want to connect → @coreyhainesco (twitter.com/coreyhainesco)
All my current projects can be found on my personal site → coreyhaines.co
Senior Director, Group Marketing and Communications at Deltatre
B2B marketing is broken. I'm on a mission to try and fix it.
After a decade developing strategies for everything from niche consultancy firms to enterprise technology businesses, I love working with brands to build audiences - something I consider to be the last competitive marketing advantage left.
As Senior Director of Group Marketing and Communications at Deltatre, I've helped position the company as one of the most influential providers of sport and media tech through content marketing, organic social and employee advocacy.
I share some of my learnings on how to do better marketing in my weekly newsletter, The B2B Bite, and interview other amazing audience builders on my podcast, B2B Better.
https://newsletter.jasonrbradwell.com/b2b-bite
- Upper-level content management, analysis and planning;
- Copy - website pages, landing pages, social media posts, blogs;
- Website updates, new pages, articles, news (Wordpress);
- Presentations for sales department;
- Email marketing and lead generation (Pardot, Salesforce);
- SEO optimization - semantic core, main keyphrases, crosslinking, link building:
- Social media marketing: posts, advertisements, communications.
As an innovative business mogul, community advocate and mentor, Yummie O. has paved the way to become a trailblazer within the hair industry. She is widely known as Founder & CEO of Yummy Beauty Brands inclusive of the multi-million dollar company, Yummy Extensions and in 2020 launched sister company, KOSA Professionals. The development of her passion for entrepreneurship has allowed her to elevate her community while filling gaps within the hair industry with intention and innovation.
GM of Insurance @ ActiveProspect | Consent-Based Marketing Expert
At 20, I knew it all.
At 30, I realized 20-year-old me was a fool.
At 40, I realized that 30-year-old me was just as foolish in different ways.
Experience is a funny thing. You devalue it when you don't have it, but the perspective that it provides is invaluable. Instead of giving me greater confidence, experience has caused me to balance trusting my intuition with a genuine curiosity and desire to understand those who disagree with me.
The path I've taken, through entrepreneurship, data science, marketing, and sales provides me a vantage point of understanding how the revenue machine functions. Terms like "Product-Led" or "Sales-Led" often miss the point. It's always "Customer-Led."
What happens when you're "Customer-Led?" Your customers open doors and become your biggest advocates. A sales team that pays you!
VP - Global Head of Measurement, Search and Product Data / EMEA Head of Digital at State Street Global Advisors
Accomplished and result oriented Project Management and Business Analysis Professional with 20 years successful experience as a project manager, business analyst, and financial services application specialist, primarily within an Asset Management and Wealth Management environment. Highly skilled in implementation management, change management, process re-engineering and business engagement. Well-versed in understanding core business needs and prioritising with conflicting demands while improving business processes, policy and methodology for business optimisation. Adept in collaborating with all members of an organisation to achieve business and financial objectives. Exhibit exceptional communication, interpersonal, analytical and cross-functional skills.
Заместитель заведующего лабораторией, ФГБУ "ВНИИЗЖ".
Share this
Share to:
- or -
Copy the URL below and share to your favorite social platforms.
How it works
The shared link will allow the reader to click through to the final url for this piece, skipping the need to sign up or log in to engage with the content.