After 6 years in sales, I made the leap to marketing.
I joined Gong in 2017 as the second AE where I closed over $1M+ ARR and helped build the mid-market playbook.
Two years later, I moved my desk across the office and became Gong’s 6th marketer.
As Gong’s Head of Content Strategy I’ve helped build and scale a world-class content engine. But my favorite part is leading a team of phenomenal content marketers responsible for brand building and revenue growth.
✅ THE REEDER ✅
My side hustle is advising B2B marketing teams to elevate their content marketing and LinkedIn strategy through The Reeder (thereeder.co).
And if you want to learn everything I know about creating memorable and effective content, join my free weekly newsletter, the Content Strategy Reeder: newsletter.thereeder.co
Content Marketing Manager, UX Research @ User Interviews
Lizzy (she/her) is a marketer, writer, and poet, based in Santa Fe, New Mexico. Currently, she creates educational resources for user researchers, research ops professionals, and other folks in the UX community on the User Interviews blog.
She became a marketer by accident; after graduating with a Bachelor of Science in Professional Writing from a small college in Vermont, she applied to every job opportunity she could find with the word “writer” in the title. She cut her teeth on marketing as an agency copywriter, where she learned to approach content as an act of hospitality, shaped by a sense of empathy, generosity, and high regard for the audience.
Since then, Lizzy’s written both freelance and in-house content for a wide range of industries, including technology, AI, retail, cosmetics, food and beverage, law, education, and most recently, UX research.
Outside of work, Lizzy likes hiking, people-watching, thrift shopping, learning and sharing ideas. Her happiest memory is sitting on the shore of Lake Champlain in the summer of 2020, eating a clementine.
Experienced Strategic Manager with a demonstrated history of working in the telecommunications industry. Skilled in Marketing , Negotiation, Business Planning, Coaching, and Sales. Strong information technology professional graduated from UNISA.
20+ years in tech. Insatiable passion for building business.
I’m known for my no-nonsense approach to brand development & product marketing, good storytelling, and most of all - getting shit done. I champion a very hands-on approach, and I thrive in an environment where things need to move quickly and their impact is seen immediately. Most of all, I like to build things and see them grow. Whether it's leading brand & marketing for Huddle since its infancy to becoming the global leader in collaboration for government & enterprise. Or building a digital media and mobile consultancy whose clients included Disney, Nokia, Toshiba and Garmin. Or keeping my hands dirty while advising 50+ companies across software, hardware, mobile, telecommunications & networking and engineering.
I'm good at brand identity, brand management, integrated marketing, customer & user acquisition, online marketing, product marketing, content marketing, email marketing, inbound marketing, outbound marketing, communications strategy, media relations, analyst relations, crisis communications, internal communications, social media, geographic expansion. I'm unbeatable at team building.
I'm an actor and temporarily retired podcaster. I run a boutique recording studio. And I lead a 50k+ community of Girls Who Can't Surf Good (Yes, it is grammatically incorrect. On purpose. See Zoolander)
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