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Emarsys

Emarsys

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From Clicks to Bricks: How Omnichannel Shopping is Reshaping Retail
Article
From Clicks to Bricks: How Omnichannel Shopping is Reshaping Retail
Behind the Curtain: Why Great Personalisation Feels Like Magic
Article
Behind the Curtain: Why Great Personalisation Feels Like Magic
Automation for Consumer Products: Powering the Magic of Personalization
Article
Automation for Consumer Products: Powering the Magic of Personalization
First-Party Data Privacy: How Brands Prioritize Trust for Lasting Customer Relationships
Article
First-Party Data Privacy: How Brands Prioritize Trust for Lasting Customer Relationships
5 Smart Fan Engagement Plays That Win on and off the Field
Article
5 Smart Fan Engagement Plays That Win on and off the Field
Stop Losing Customers: 5 E-Commerce Retention Strategies that are Proven to Work
Article
Stop Losing Customers: 5 E-Commerce Retention Strategies that are Proven to Work
Craft the Perfect Customer Journey: E-commerce Experience Masterclass
Article
Craft the Perfect Customer Journey: E-commerce Experience Masterclass
Decode Your Customer's Digital Path: The Ultimate Journey Roadmap
Article
Decode Your Customer's Digital Path: The Ultimate Journey Roadmap
Retention Marketing 101: How to Keep Customers Coming Back
Article
Retention Marketing 101: How to Keep Customers Coming Back
How Leading Brands Are Turning One-Time Buyers Into Repeat Customers
Article
How Leading Brands Are Turning One-Time Buyers Into Repeat Customers
6 Examples of Brands Using First-Party Data to Power Their Marketing Strategies
Article
6 Examples of Brands Using First-Party Data to Power Their Marketing Strategies
Secret Sauce for CPG: How to Identify Consumers and Grow Your Database
Article
Secret Sauce for CPG: How to Identify Consumers and Grow Your Database
How Marketers are Scaling 1:1 Personalization With AI-Driven Marketing
Article
How Marketers are Scaling 1:1 Personalization With AI-Driven Marketing
How to Increase Customer Lifetime Value with Predictive Marketing
Article
How to Increase Customer Lifetime Value with Predictive Marketing
Unlock Email Automation: Work Smarter, Not Harder
Article
Unlock Email Automation: Work Smarter, Not Harder
AI but Keep It Human: Setting Up E-Commerce Marketing Automation for Success
Article
AI but Keep It Human: Setting Up E-Commerce Marketing Automation for Success
SAP Emarsys Q2 2025 Product Release
Article
SAP Emarsys Q2 2025 Product Release
Streamline Your Success: The Ultimate Email Campaign Management Toolkit
Article
Streamline Your Success: The Ultimate Email Campaign Management Toolkit
6 Website Personalization Examples to Inspire You
Article
6 Website Personalization Examples to Inspire You
8 Proven Strategies for Driving AOV With Personalized Product Recommendations
Article
8 Proven Strategies for Driving AOV With Personalized Product Recommendations
How to Effectively Connect the Online and Offline Customer Experience
Article
How to Effectively Connect the Online and Offline Customer Experience
Transform Subscribers into Loyal Customers: The Ultimate D2C Email Funnel Guide
Article
Transform Subscribers into Loyal Customers: The Ultimate D2C Email Funnel Guide
AI-Powered Email Marketing: The Secret Weapon Your Business Needs
Article
AI-Powered Email Marketing: The Secret Weapon Your Business Needs
Bulk's Direct-to-Consumer Marketing Tactics For Success
Article
Bulk's Direct-to-Consumer Marketing Tactics For Success
How to Improve Engagement and Revenue with a Mobile Marketing Strategy
Article
How to Improve Engagement and Revenue with a Mobile Marketing Strategy
How Generative AI is Already Redefining Marketing
Article
How Generative AI is Already Redefining Marketing
CEP vs. CRM: The Key Differences Every Enterprise Marketer Needs to Know
Article
CEP vs. CRM: The Key Differences Every Enterprise Marketer Needs to Know
How The Shrewdest Marketers Use Omnichannel Marketing Strategies To Increase Sales
Article
How The Shrewdest Marketers Use Omnichannel Marketing Strategies To Increase Sales
9 Abandoned Cart Email Best Practices to Build into Your Email Strategy
Article
9 Abandoned Cart Email Best Practices to Build into Your Email Strategy
How to Build a Winning Customer Lifecycle Marketing Strategy (with Real Examples)
Article
How to Build a Winning Customer Lifecycle Marketing Strategy (with Real Examples)
How Adidas Running App Built an App Marketing Strategy to Strengthen Customer Retention
Article
How Adidas Running App Built an App Marketing Strategy to Strengthen Customer Retention
Customer Lifecycle Management: The Snapshot Guide
Article
Customer Lifecycle Management: The Snapshot Guide
8 E-Commerce Personalization Examples for Marketers
Article
8 E-Commerce Personalization Examples for Marketers
7 Ways Brands Use Omnichannel Customer Data to Power Their Strategies
Article
7 Ways Brands Use Omnichannel Customer Data to Power Their Strategies
How to Improve Your ROI from SMS Marketing Automations
Article
How to Improve Your ROI from SMS Marketing Automations
Personalization 2.0: AI-Powered Marketing Segmentation Strategies
Article
Personalization 2.0: AI-Powered Marketing Segmentation Strategies
Why Customer Loyalty and Retention is Your Most Profitable Strategy [+ 3 Real-World Examples]
Article
Why Customer Loyalty and Retention is Your Most Profitable Strategy [+ 3 Real-World Examples]
The E-Commerce Personalization Payoff: 3 Proven Strategies to Turn Browsers into Buyers
Article
The E-Commerce Personalization Payoff: 3 Proven Strategies to Turn Browsers into Buyers
Track, Analyze, Improve: 6 Essential Email Marketing KPIs for Success
Article
Track, Analyze, Improve: 6 Essential Email Marketing KPIs for Success
SAP Emarsys Q1 2025 Product Release
Article
SAP Emarsys Q1 2025 Product Release
Personalized Customer Experience: What It Looks Like in 2025 and Beyond
Article
Personalized Customer Experience: What It Looks Like in 2025 and Beyond
How to Choose the Best B2C Software for Your E-Commerce Business [Expert Advice]
Article
How to Choose the Best B2C Software for Your E-Commerce Business [Expert Advice]
How to Improve Email Marketing Conversion Rates
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How to Improve Email Marketing Conversion Rates
We're Now SAP Emarsys
Article
We're Now SAP Emarsys
10 Retention Marketing Tactics to Keep Customers Coming Back
Article
10 Retention Marketing Tactics to Keep Customers Coming Back
Email Marketing Automation Guide – Definitions, Strategies & Tactics
Article
Email Marketing Automation Guide – Definitions, Strategies & Tactics
Top Customer Engagement Strategies for 2025
Article
Top Customer Engagement Strategies for 2025
4 Omnichannel Trends for Retail in 2025
Article
4 Omnichannel Trends for Retail in 2025
4 Ways Brisbane Airport Uses Customer Journey Analytics to Enhance the Customer Experience
Article
4 Ways Brisbane Airport Uses Customer Journey Analytics to Enhance the Customer Experience
Brand revival: How to make a successful comeback
Article
Brand revival: How to make a successful comeback
Black Friday 2024 Recap: The Holidays Go Mobile (And Omnichannel)
Article
Black Friday 2024 Recap: The Holidays Go Mobile (And Omnichannel)
2024 in Review: Customer-Centric Product Innovation from SAP Emarsys
Article
2024 in Review: Customer-Centric Product Innovation from SAP Emarsys
The 4 Core Components of a Successful Loyalty Campaign
Article
The 4 Core Components of a Successful Loyalty Campaign
From Donuts to Data: 7 Lessons from Krispy Kreme's Omnichannel Marketing Journey
Article
From Donuts to Data: 7 Lessons from Krispy Kreme's Omnichannel Marketing Journey
8 Tips to Perfect Your Omnichannel Mobile Marketing Strategy
Article
8 Tips to Perfect Your Omnichannel Mobile Marketing Strategy
3 Lifecycle Marketing Examples to Inspire Your Omnichannel Strategy
Article
3 Lifecycle Marketing Examples to Inspire Your Omnichannel Strategy
The Essentials of a Modern Mobile Marketing Strategy
Article
The Essentials of a Modern Mobile Marketing Strategy
Holiday Loyalty for Retailers: AI-Powered Mobile Strategies for Black Friday & Beyond
Article
Holiday Loyalty for Retailers: AI-Powered Mobile Strategies for Black Friday & Beyond
8 Best Tiered Loyalty Program Examples for Customer Retention
Article
8 Best Tiered Loyalty Program Examples for Customer Retention
Omnichannel Retail: Definition, Strategies & Tactics
Article
Omnichannel Retail: Definition, Strategies & Tactics
SAP Emarsys Q3 2024 G2 Accomplishments: Continuing to Lead the Way in Marketing Technology
Article
SAP Emarsys Q3 2024 G2 Accomplishments: Continuing to Lead the Way in Marketing Technology
Weather Update: How Analytics Can Help Businesses Predict the Unpredictable
Article
Weather Update: How Analytics Can Help Businesses Predict the Unpredictable
Using AI to Drive Business Outcomes Across Industries: From Inspiration to Implementation
Article
Using AI to Drive Business Outcomes Across Industries: From Inspiration to Implementation
32 Customer Loyalty Statistics Your Business Needs to Know in 2025
Article
32 Customer Loyalty Statistics Your Business Needs to Know in 2025
Key Insights on Customer Loyalty for Hong Kong Retail Landscape
Article
Key Insights on Customer Loyalty for Hong Kong Retail Landscape
Power to the Marketer Los Angeles: Sara Richter on her Hollywood Homecoming
Article
Power to the Marketer Los Angeles: Sara Richter on her Hollywood Homecoming
Transform Your CPG Marketing Strategy: Use Cases with Videos!
Article
Transform Your CPG Marketing Strategy: Use Cases with Videos!
Emarsys August 2024 Product Release: Accelerate Execution and Efficiency with AI, Industry, and Enterprise Updates
Article
Emarsys August 2024 Product Release: Accelerate Execution and Efficiency with AI, Industry, and Enterprise Updates
How to Create a CPG Experience That Drives Loyalty
Article
How to Create a CPG Experience That Drives Loyalty
3 Examples of Sports & Entertainment Brands Crushing Omnichannel Fan Engagement
Article
3 Examples of Sports & Entertainment Brands Crushing Omnichannel Fan Engagement
5 Expert Tips to Inspire Your CPG Marketing Strategy
Article
5 Expert Tips to Inspire Your CPG Marketing Strategy
11 Powerful Tactics to Automate Your Sports & Entertainment Marketing Strategy
Article
11 Powerful Tactics to Automate Your Sports & Entertainment Marketing Strategy
Google Drops Cookieless Commitments: What It Means for Marketers?
Article
Google Drops Cookieless Commitments: What It Means for Marketers?
Demystifying AI 
Article
Demystifying AI 
Emarsys June 2024 Product Release: AI Announcements, Omnichannel Innovations and more
Article
Emarsys June 2024 Product Release: AI Announcements, Omnichannel Innovations and more
The 2024 Power to the Marketer Festival: Omnichannel and AI Masterclass Recap
Article
The 2024 Power to the Marketer Festival: Omnichannel and AI Masterclass Recap
3 Innovative Ways to Leverage Gamification in Your Digital Marketing (with Odicci)
Article
3 Innovative Ways to Leverage Gamification in Your Digital Marketing (with Odicci)
Power to the Marketer 2024 – 6 Sessions You Won't Want to Miss
Article
Power to the Marketer 2024 – 6 Sessions You Won't Want to Miss
Power to the Marketer 2024: What's in Store for this Year's Omnichannel & AI Masterclass
Article
Power to the Marketer 2024: What's in Store for this Year's Omnichannel & AI Masterclass
Pillars of Personalization: 5 Ways to Drive Personalization at Scale with AI
Article
Pillars of Personalization: 5 Ways to Drive Personalization at Scale with AI
Why SAP Emarsys Welcomes the New EU AI Act
Article
Why SAP Emarsys Welcomes the New EU AI Act
10 Ways to Improve Your Digital Marketing Strategy
Article
10 Ways to Improve Your Digital Marketing Strategy
Pillars of Personalization: 8 Smart Strategies to Drive Customer Loyalty at Scale
Article
Pillars of Personalization: 8 Smart Strategies to Drive Customer Loyalty at Scale
Pillars of Personalization: How to Capture Customer Data (with Examples)
Article
Pillars of Personalization: How to Capture Customer Data (with Examples)
Pillars of Personalization: 3 Strategies for Connected Commerce Experiences
Article
Pillars of Personalization: 3 Strategies for Connected Commerce Experiences
CEO Insights: 5 Key Learnings from The Omnichannel Difference Report
Article
CEO Insights: 5 Key Learnings from The Omnichannel Difference Report
What Is Content Personalization & Why Do You Need It?
Article
What Is Content Personalization & Why Do You Need It?
Emarsys February 2024 Product Release: Unlock Productivity and Expand Reach with New Channels, Workflows and AI Innovations
Article
Emarsys February 2024 Product Release: Unlock Productivity and Expand Reach with New Channels, Workflows and AI Innovations
How Expert Solution Partners Bring Emarsys to their Clients
Article
How Expert Solution Partners Bring Emarsys to their Clients
Omnichannel Marketing Mastery: 4 Brands that have Perfected Personalization
Article
Omnichannel Marketing Mastery: 4 Brands that have Perfected Personalization
4 Omnichannel Trends for Retail in 2024
Article
4 Omnichannel Trends for Retail in 2024
Top 8 Customer Engagement Metrics and How to Track Them
Article
Top 8 Customer Engagement Metrics and How to Track Them
Customer Retention and Loyalty: Key Differences and Strategies in 2024
Article
Customer Retention and Loyalty: Key Differences and Strategies in 2024
How Personalization and Value Exchanges Drive Customer Loyalty
Article
How Personalization and Value Exchanges Drive Customer Loyalty
Emarsys Emerges as a Leader: An Analysis of our Q4 2023 G2 Ratings
Article
Emarsys Emerges as a Leader: An Analysis of our Q4 2023 G2 Ratings
Emarsys Product Release Roundup 2023
Article
Emarsys Product Release Roundup 2023
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