Buying Software Is Broken (and What You Can Do To Fix It)

Account-Based Analytics / Metadata / Podcast Episodes

Buying Software Is Broken (and What You Can Do To Fix It)

Associated with

Posted Dec 6, 2022 • 1 min read

Buying Software Is Broken (and What You Can Do To Fix It)

In this episode Mark Huber is joined by special guest Sam Senior, co-founder and CEO of TestBox, to discuss how to fix buying B2B software.

Other content from Metadata

The CMO's Guide to Modern Marketing

eBook

The CMO's Guide to Modern Marketing

Optimizing B2B Campaigns: A Data-Driven Look at Channel and Audience Performance on Metadata.io

Article

Optimizing B2B Campaigns: A Data-Driven Look at Channel and Audience Performance on Metadata.io

Leveraging Ad Formats for Maximum Impact: Performance Insights Across LinkedIn and Facebook from Metadata.io

Article

Leveraging Ad Formats for Maximum Impact: Performance Insights Across LinkedIn and Facebook from Metadata.io

Transforming Google Search Ads Performance: Leveraging Metadata for Optimization and Efficiency

Article

Transforming Google Search Ads Performance: Leveraging Metadata for Optimization and Efficiency

Featured by Salesforce

4 Ways Manufacturing Marketers Drive Innovation

Article

4 Ways Manufacturing Marketers Drive Innovation