CEO @ Women in Sales | B2B SaaS Sales | LinkedIn Top Sales Voice | Chicago 50 on Fire | Strategic Advisor
Carrying 10+ years of SaaS sales experience, Alexine Mudawar is backed by numerous President’s Club awards, quarterly high achievement recognitions, and a consistent track record of surpassing quota. She serves as CEO of Women in Sales with a focus on elevating, empowering, and promoting women within the sales profession. She’s been recognized as a LinkedIn Top Sales Voice, Salesforce Top Sales Influencer, and Crunchbase Most Influential Women in Sales.
VP Demand Generation & Growth | Chief Marketing Officer | 20% Pipeline Growth through GTM Strategy & Full-Funnel Pipeline Optimization | Startup to Series D | SMB, Mid-Market & Enterprise Marketing |$1M to $5B Revenue
Innovative leader, bringing a holistic approach to B2B revenue marketing with 25+ years of experience across industries, company sizes and lifecycle stages. Known for building bridges across GTM functions, driving efficient growth, improving the customer experience and leading revenue management transformation.
KEY ACHIEVEMENTS Include:
✅ Launched account-based marketing (ABM) strategy that generated an incremental $359K in new business pipeline within 7 months, with a 43% conversion rate
✅ Built and managed outbound Sales Development Representative (SDR) motions generating $100K in pipeline and 30% improvement in conversion rates
✅ Achieved 110% Marketing ROI and reduced CPA (Cost per Acquisition) by 50%
✅ Scaled growth from $1M to $1.5M for startup targeting mid-market and enterprise brands, by building and launching an inbound demand generation channel
✅ Led transformation of partnership channel with 2x revenue increase
✅ Rebuilt and pivoted customer marketing program into a strategic retention tool with data-driven metrics
Founder of Modern Breed | Leadership Keynote Speaker | Leadership & Team Effectiveness | Future of Work | Bestselling Author | Co-host: The Expansive Podcast
Erik is a keynote speaker and facilitator with a wide range of local and international clients such as Anglo American, Young President’s Organization, Cipla, Abbvie, and Pepsico.
He holds a Master's degree in business and executive coaching and has published numerous books and articles on topics such as team dynamics, leading change, and personal development. He also co-hosts a podcast with futurist, John Sanei, called the Expansive Business podcast.
Erik helps leaders and teams to become more effective in dealing with change by providing them with the tools and techniques necessary to drive successful change initiatives.
He is passionate about unlocking the potential of teams to achieve and surpass their goals. He believes that people are the ultimate source of value for organisations and have the ability to create meaningful and lasting change.
🌺 i <3 community & community builders! | aspiring phantasmagoric history nerd | Ex reddit, Nike, Depop, etc | When The Rapture comes, only those in my LinkedIn network shall be spared! 🌺
I'm a community management and marketing leader who has been lucky enough to lead teams at some amazing companies like Nike, reddit, Depop, Airtime, WeWork & Teal. I’m an amateur history nerd. I have a particular obsession with early 1900s church cookbooks & other communal projects of yore.
I’m also currently an advisor to Belongly, a professional community for mental health providers.
At reddit, I was the first community manager, 5th employee, & later the General Manager. Here's a quote from a book about reddit, We Are The Nerds, that makes me blush, "Martin was the company’s first nontechnical leader and managed to create a cohesive group and grow it into a strong if scrappy creative force...Martin quickly became an empowering boss. In the eyes of his employees, he was honest, compassionate, and creative. He encouraged employees to explore new concepts by giving them tools to learn, and then challenging them to produce something that would benefit the site or its community."
I’ve been fortunate enough to have been named one of the world’s 100 most influential people by Time Magazine and a top 50 innovator by Adweek. The Washington Post once said this about me, "It can’t be understated how poorly Martin fits the start-up culture stereotypes: the extravagance, the arrogance. He’s not overtly extroverted or introverted; he’s a quietish, funny, normal dude."
Before my internet addiction took hold, I worked as an aspiring documentary filmmaker and then transitioned to marketing documentary and independent films.
CFO @ Orange Comet, Inc. | Finance and Operations Leader
Experienced C-Level Senior Executive that is a dynamic and inspiring leader known for a coaching and mentoring approach to building successful, cohesive teams with superior financial and operational excellence. Expertise in growing Finance, HR, Legal, IT and Facilities teams from the ground up for public and private companies. Deep experience in equity and debt capital raising, securities offerings, FP&A, operational/technical accounting, treasury, internal controls and process implementation. Finance and Operations leader with over 23 years of broad and deep Financial, HR, Legal, IT and Facilities experience in Gaming, eCommerce, Web3, Digital Asset, Blockchain, Marketplaces, FinTech, PropTech, Real Estate, SaaS, Medical Device and Manufacturing.
Demonstrated achievements:
o Strategic Planning
o M&A
o Business Partnering
o Team Leadership, Development and Management
o Budgeting/Forecasting
o Venture, Private and Debt Equity Fund Raising
o SEC/Financial Reporting and Controls Operations
o International Accounting
o Technical Accounting
o SPAC/S-4/IPO/S-1 filings
o Corporate Finance/Accounting
o Corporate/International Tax
o HR
o Legal
o IT/Facilities
o Property Management
o Risk Management
o Compliance
o Treasury
o Contract Negotiation and Review
Creative Director - Generosity makes you happy. Talks about #design, #marketing, #advertising, and #branddesign
erikjpeterson.com/work-samples
I believe generosity helps clients, employees, and customers become more successful.
Instead of talking about what I've done, let's talk about what I love and what I am looking for. I love design, branding, and advertising in digital and traditional spaces. It's amazing when design inspires people, makes them laugh, cry or just entertains. I am looking for companies and organizations that value design solutions to inspire supporters and make employees more confident.
Specialties include creative direction, design, branding, concepting, digital design, campaigns, social content, digital video, client relationships, marketing, and strategy.
I love go-to-market strategy, sales, marketing, change management, and people development. The common thread between all of those interests is psychology. My deep-rooted passion for understanding human behavior and behavior change is what has contributed most to my career success.
Throughout my career, I’ve consistently been a top-performing salesperson and I’ve made significant contributions to the GTM strategy for each organization I’ve worked with. Working at early-stage startups, mostly in B2B SaaS, has allowed me to collaborate with every department. While keeping up with and exceeding my personal revenue targets, I’ve also been heavily involved with market research, messaging, positioning, pricing strategy, product strategy, implementation/onboarding, adoption, retention/upsell strategy, sales training, content creation, and marketing campaigns.
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