Senior marketing and communications leader with an entrepreneurial spirit and 25+ years of hands-on experience in partnering with B2B and B2C companies across industries including SaaS, fintech, energy, cybersecurity, AI technologies, sales training, and more. Key strengths include bringing new businesses and products/services to market and rapidly building brand awareness and advocacy. Achievement in strategic direction and execution across: Brand Management Demand Generation Lead Generation Digital Marketing Marketing Automation Content Marketing Product Marketing Sales and Marketing Alignment Team Leadership and Development HubSpot certified with experience in tools and platforms that span marketing automation, sales enablement, social media, design, SEO, email, surveys, and analytics.

With a knack for SaaS marketing, I specialize in search, display, and social paid advertising. I have a passion for data and analytics that helps me drive growth for brands with full-funnel marketing strategies. People management is my favorite part of any day. I love being an influence in other's careers and watching my team thrive. I have experience in all things digital marketing including but not limited to: ppc advertising, social media management, employee advocacy, demand generation, email marketing, marketing automation, SalesForce, Marketo, Pardot, landing page and email builds, content writing, graphic design, Tableau, and more. In my spare time, I enjoy yoga, walks with my dog, and time at the beach with my family. I'm also a marketing freelancer and Search Engine Land guest author!

I am an empathetic product leader who builds high-performing teams and products through collaboration and data driven decision making. I am a player coach with direct experience hiring and managing a team of product managers, developing effective product strategy for growth-stage SaaS companies in the B2B and B2B2C spaces, and delivering innovative solutions that create customer and business value. I am passionate about working with other hungry and humble professionals to creatively solve high impact, complex problems. Currently, I lead a cross-functional team focused on building brightwheel's core early childhood product that empowers admins, teachers, and families to provide students with high quality early education.

B2B marketing leader with 15+ years’ experience in marketing strategy, demand gen, digital marketing, advocacy, content marketing, and sales enablement. Self-motivated, player-coach, always striving to build relationships, optimize a process, and innovate. Proven track record of managing and developing international teams, managing budgets, and leading global marketing initiatives. Skills: High growth pipeline generation, leadership team member, team development and leadership, marketing strategy, campaign and content strategy, advocacy and customer marketing, public relations, digital marketing, budget management, marketing analytics, agency management, project management, field marketing, writing for SEO, and start-up culture.

As Lead Transformation Evangelist at Celonis, I advise and coach leaders of key customers in their digital transformation journeys, leveraging process data and intelligence to boost performance, modernize operations, optimize productivity and cost, and drive better outcomes across leading Fortune 2000 corporations. With over 25 years of experience in consulting, strategy, and change management, I have a proven track record of success in leading change efforts and transforming businesses, managing teams, building revenue, and creating innovative solutions to enhance customer experience, success, and value. I am passionate about helping people, leaders, and organizations thrive and realize their potential in the fast-changing and complex world of work. I am an international speaker and thought leader on topics such as future of work, change, learning, workforce adoption, and talent. I enjoy engaging with diverse global occupational cultures and industries, and sharing my insights and best practices on how to foster organizational change and deliver a better experience for everybody.

Professional writer with an emphasis on technology and business. Founder and CEO of markITwrite Digital - we provide exceptionally high-quality content of all descriptions to the tech, marketing and business niches (we do cover others too). We also provide social media marketing services at an affordable cost to small business, as well as more involved and strategic campaigns to larger brands. On a personal note, I am a published author, *very* prolific and have a background in both publishing and technology. in 2015 I was a finalist in the Shorty Awards for Best Business Blogger and placed #2 in the global web vote. See the winner and order of talented writers here:http://shortyawards.com/category/7th/businessblogger I have also recently been nominated for a Small Business Influencer Award in the 'Expert' category (results yet to come in). At markITwrite, we work with clients all over the world and are proud of our ability to provide the best content out there. Contact me for writing projects that require in-depth reason - or just for a single blog/article that you need done in a hurry :) You can find me on Twitter @kesbutters and Facebook.com/KesButters - I have a large and engaged audience which works to provide further value to out clients, alongside out business social profiles. Website: http://www.markitwrite.com