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Founder at Scrappy ABM | Keynote Speaker | Account Based Marketing
Account-Based Marketing Strategist, Podcast Creator, and Founder of Scrappy ABM.
Mason specializes in budget-friendly, high-impact ABM strategies that deliver real results, helping businesses generate millions in revenue without breaking the bank. Known for launching a top U.S. marketing podcast that sourced $1.5M in its first year and building scrappy ABM playbooks with 16X ROI, Mason empowers teams to create practical, revenue-driving programs. Passionate about customer-centric approaches and creative problem-solving, Mason is dedicated to making ABM accessible for businesses of all sizes.
Partner
CEO At JB Sales | Podcast Host | Speaker
CEO At JB Sales | Podcast Host | Speaker
Sales Strategist, Trainer, and Advocate for Elevating the Sales Profession.
The original LinkedIn Top Voice - with over 21 years active on LinkedIn (#36,142). Founder of a leading sales training company (Top 3 on G2) working with top organizations like Salesforce, LinkedIn, Amazon, and Google. Host of the Make it Happen Monday podcast that shares insightful content on sales excellence and career growth. Over 25 years of experience, from making 400 dials a week to leading sales teams to acquisition success. Passionate about sharing proven strategies, lessons, and insights to help sales professionals thrive and elevate the industry. Constantly selling, learning, and championing sales as the greatest profession when done right.
Partner
Account Executive at Outreach
Helping organizations create and close more pipeline through an industry leading sales execution platform. Outreach is the only AI-powered Sales Execution Platform that unlocks seller productivity to help sales teams efficiently create and close more pipeline; ultimately allowing sellers to spend more time selling, and less time wasting away on admin activity.
Vice President, Customer Support Services at RE/MAX
An experienced and energetic professional with over 18 years successful and progressive experience in ITIL, IT Service Management, ServiceNow management, Project Management, Service Desk Management and Customer Relationship Management. A leader with an impressive skill set including ServiceNow implementations/consulting, ITIL certifications, IT Operations management, Service Delivery management, process design, project management and KPI metric generation. Additional experience includes the management of IT personnel with documented retention successes. Career recognition reflects exceptional ability to exceed all standards and objectives while maintaining a flawless reputation for fairness and integrity.
Specialties: ITIL Best Practice methodologies, ServiceNow consulting, Customer Relationship Management, Staff development and retention, process design and implementation, Project Management, Training coordination
Founder / Director @ LeadTube | Helping brands grow with video | Worked with leading B2B companies, Riverside.fm, Canada Goose, Universal Music & more | Canadian Academy Award-Nominated Director & Producer.
With over 11 years of experience in content creation, storytelling, and design, I am passionate about crafting immersive and engaging experiences that connect with audiences and deliver value.
In the past, I have worked as a Director of Video Production and Content Strategy at HeyFriends!, a YouTube agency co-founded by Ali Abdaal, that helps creators grow their YouTube channels and reach their goals. Before that, I was the Video Production Manager and Sr. Producer at Superside, where I created video content for the marketing department to help grow the business with organic content and paid ads.
I have a University degree in Media Production from Toronto Metropolitan University where I won multiple awards for my short films and podcasts. I also have certifications in HTML, CSS, JavaScript, and Android App Development. I am always eager to learn new skills and explore new technologies that can enhance my work and expand my creative horizons.