Planning your content campaigns and marketing budget going into 2023?
Consider these approaches and perspectives from Kalyna Marketing's content team based on our time speaking with marketers like you and generating successful results for our B2B tech clients.
This playlist features advice & discussions on:
- AI writing tools & the rise of ChatGPT
- Our obsessions with shallow metrics and chasing new marketing technology
- Unexpected problems with depending on SEO content optimization tools
- Harmful dynamics promoted by ad campaigns & cold outreach
- In-depth techniques for properly analyzing your competitors' content.