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Mediaocean
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Closed ecosystems are now the structure of modern media
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CTV Might Get The Headlines, But Social Video Is Still a Juggernaut
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Mediaocean wins Top Workplaces 2023 award from Chicago Tribune
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To the fore: 4 big advertising trends for 2024
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Closed ecosystems are now the structure of modern media
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Granular Creative Taxonomies: The Unsung Heroes of the AI Revolution
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October 2023 Omnichannel Forum: How Could 2024 Media Plans Need to Change to be Omnichannel?
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Create Once, Run Anywhere: Omnichannel Creative Is the New Imperative
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Hot Takes: TVREV's Thought Leaders Weigh In On Post-Strike TV's Future
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Threading the needle for advertising heading into 2024
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Measuring Training Outcomes in Customer Education
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Half-Time Talk – How to Harness the Biggest Marketing Trends for the Second Half of 2023 – Advertising Week
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The Next Frontier in Ad Infrastructure: Automation Between Buyers and Sellers – Advertising Week
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Why Big Tech Is Embracing Neutral Buy-Side Infrastructure
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Unlocking Opportunities For Transparency And Control In Connected TV Ads
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Driving innovation across six seismic shifts in advertising
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Mediaocean: Managing Fragmentation Across the Major Shifts in Advertising
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Is ChatGPT just a shiny new toy or the end of marketing as we know it? | Business Express
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GDPR Five Years On: Striking the Balance Between Privacy and Personalization
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The competitive advantage of operational efficiency
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Creative leisure, made to measure: how CTV is evolving
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Use the force: employ CTV for growth, avoid the dark side - MediaCat
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CTV Is Growing up Fast – Here's What That Means for You
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Why AI Is A Tool And Not A Replacement For Human Originality
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What it means to be a Top Workplace
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What Marketers Need to Do To Succeed in a Fragmented, Chaotic TV Market
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Short-form video is powerful; it tells a story that entertains and creates connection
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G2 names Mediaocean a Spring 2023 Leader for Cross-Channel Advertising, Mobile Advertising, Social Media Advertising, and Video Advertising
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How smart use of data is driving digital effectiveness
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Camping World boosts CTR with Scope's Weather Sync
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How Learning Technologies Can Support Product Training
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Partner Spotlight: Moviegoers Return to Theaters and 2023 Domestic Box Office to Hit $9 Billion
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Media Is Fragmenting-AI Can Help Brands Keep It Together
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This time, it's personal: How social advertising will evolve in 2023
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ChatGPT for marketers – replacement or ren-AI-ssance?
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Dynamic Creative Versioning Technology Can Take Streaming To The Next Level
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10 Top Tips For Businesses In A Recession
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5 Key Advertising Trends Playing Out On – and Off – the Field Around 2023's Big Game
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Intercepting the interaction in this year's Big Game ads
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10 things we learned at CES 2023
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Generative AI: Unlocking the Business Potential
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Mediaocean: Marketers' Top Priorities for 2023
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Credly-verified Flashtalking badges now available for campaign management and creative development
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TikTok, influencers, and how to maximize your video opportunities
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Same-Same but Different: Advertising Trends That Will Have Real Impact in 2023 - Advertising Week
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Omnichannel Convergence Does Not Mean the End of Channel Specialization
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Social Media Success – Leveraging It the BeReal Way - Advertising Week
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Finger on the pulse: The BeReal way to marketing success - Technology Dispatch
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Council Post: Solution Selling In A Recession
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What is vertical marketing?
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An omnichannel approach to marketing uncertainty
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The best way to make programmatic buys
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The competitive advantage of operational efficiency
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Marketers shouldn't fear recession - it's a time to build for the future - New Digital Age
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How Marketing is Changing in the Automobile Industry
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Learnings from a marketer: adapting strategy throughout a downturn
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It's The Audience (Not The Device), Stupid - TVREV
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Council Post: The Importance Of Authenticity In A Digital World
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11 takeaways from Cannes
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Google integration with Flashtalking simplifies ad operations workflow
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What is omnichannel marketing?
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Achieving Relevance in the Face of Chaos - Advertising Week
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Personalization Strategies
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Kraft Heinz syncs digital and TV ads to lift engagement
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Digital marketing overview
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2021 in media: predicting amid the unpredictable
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Council Post: How To Manage, Motivate And Mentor A Stronger Salesforce
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Automatic, but Not Thoughtless: The Future of Creative Marketing
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Why TikTok Will Revolutionise The Sports Industry – fcbusiness
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Summer of Sport: Sentiment, ad rankings, and affinities
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Three ways marketers have become agile during COVID-19
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In support of the blue and yellow
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Gartner names Mediaocean a Visionary
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The 2020 upfronts will require a different kind of playbook
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COVID-19 marketer reactions
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Why Digital Advertising Needs To Embrace Human Experience – Advertising Week 360 • AW360
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Raising awareness against bias and celebrating women's achievements
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Council Post: As Media Fragments, Marketers Must Centralize And Normalize Their Omnichannel Data
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The TV Ecosystem Cannot Support the Supply Chain Economics of the Open-Web DSP – Advertising Week 360 • AW360
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The Reason Facebook Is Buying Atlas
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The Super Bowl advertising playbook – omnifunnel, omnichannel, omnipresent
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Mediaocean excited to announce new local TV capabilities
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Connect guest blog: PremiumMedia 360
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Black history month 2022: Unsung heroes
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Council Post: How To Effectively Communicate With Clients: The Art Of Brevity
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A modern system of record for omnichannel advertising
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Why Booming Ad Tech M&A Is Bad News For IPOs
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Women, ad tech, and job satisfaction
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With or without amazon, NYC remains the place to be for tech
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In pursuit of a suit
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CVC, TA, and the power of investing in innovation
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The battle for world TV domination and other CTV predictions for 2022
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Super Bowl LV matchup: The old marketing playbook vs. the new agile reality
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The ten tenets of Mediaocean + Flashtalking
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Mediaocean's ready For GDPR, are you?
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5 lessons about the metaverse
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