Mediaocean

Survey: Marketers Lean-In to Personalization, Performance

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Survey: Marketers Lean-In to Personalization, Performance

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The Future of Brand Performance: Insights from Meta's Brand Building Summit

AI Mythbusters: Debunking the biggest AI misconceptions in advertising

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AI Mythbusters: Debunking the biggest AI misconceptions in advertising

It's not AI or ads – it's AI AND ads

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It's not AI or ads – it's AI AND ads

Unlocking Greater Performance: Innovid x Meta | Innovid

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Unlocking Greater Performance: Innovid x Meta | Innovid

TikTok World 2025: The Key Takeaways You Should Know | Innovid

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TikTok World 2025: The Key Takeaways You Should Know | Innovid

Beyond the Buzz: Talking 3I's with Industry Leaders | Innovid

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Beyond the Buzz: Talking 3I's with Industry Leaders | Innovid

Influencer-generated content (IGC) has become a cornerstone of effective social advertising strategies. Now more than ever, consumers are leaning in and relying on recommendations from creators they trust. | Innovid

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Influencer-generated content (IGC) has become a cornerstone of effective social advertising strategies. Now more than ever, consumers are leaning in and relying on recommendations from creators they trust. | Innovid

Three C's & three I's for the future of advertising

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Three C's & three I's for the future of advertising

Mind the gap: Why advertisers must act now on CTV | Innovid

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Mind the gap: Why advertisers must act now on CTV | Innovid

A Creative, Collaborative, AI-Driven Future | Street Fight

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A Creative, Collaborative, AI-Driven Future | Street Fight

Innovid's Feature Beat: New Tools to Make CTV Ads Even More Engaging, Shoppable, & Scalable | Innovid

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Innovid's Feature Beat: New Tools to Make CTV Ads Even More Engaging, Shoppable, & Scalable | Innovid

#GoPrisma for a Modern Advertising World

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#GoPrisma for a Modern Advertising World

Unpacking the New Innovid: Bill Wise & Grant Parker at Marketecture Live | Innovid

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Unpacking the New Innovid: Bill Wise & Grant Parker at Marketecture Live | Innovid

The new Innovid: rooted in innovation, intelligence, and independence

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The new Innovid: rooted in innovation, intelligence, and independence

Snapchat, LEGO, Disney and Courageous Studios are among the 2025 Digiday Media Buying and Planning Awards finalists

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Snapchat, LEGO, Disney and Courageous Studios are among the 2025 Digiday Media Buying and Planning Awards finalists

With Flashtalking Merger, Innovid Rebrand Signals New Approach to Independent Ad-Serving – Beet.TV

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With Flashtalking Merger, Innovid Rebrand Signals New Approach to Independent Ad-Serving – Beet.TV

Laying The Tracks For TV's Future: Bill Wise On The Rise Of Mediaocean + Innovid - TVREV

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Laying The Tracks For TV's Future: Bill Wise On The Rise Of Mediaocean + Innovid - TVREV

Control, Choice, Convergence: Empowering Advertisers in a Complex Ecosystem

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Control, Choice, Convergence: Empowering Advertisers in a Complex Ecosystem

Big Data + Panel: Advanced currency innovations unlock consumer insights

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Big Data + Panel: Advanced currency innovations unlock consumer insights

The Great Unbundling

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The Great Unbundling

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From negative to positive: Rethinking brand safety and ad verification

From Risk Avoidance To Value Creation: A Paradigm Shift In CTV Ad Verification - TVREV

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From Risk Avoidance To Value Creation: A Paradigm Shift In CTV Ad Verification - TVREV

Have we reached peak Christmas advertising? The evolution of festive campaigns

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Have we reached peak Christmas advertising? The evolution of festive campaigns

Comcast Technology Solutions and Mediaocean Deepen Partnership, Delivering an Industry-First Bi-Directional Integration

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Comcast Technology Solutions and Mediaocean Deepen Partnership, Delivering an Industry-First Bi-Directional Integration

How marketers can prepare for advertising on Chat GPT and other AI agents

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How marketers can prepare for advertising on Chat GPT and other AI agents

What will it take for CTV ad spend to overtake linear?

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What will it take for CTV ad spend to overtake linear?

Steering into success: Cookieless ad serving for auto advertisers

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Steering into success: Cookieless ad serving for auto advertisers

Flashtalking by Mediaocean Integrates LiveRamp's RampID to Power Personalization and Performance without Cookies

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Flashtalking by Mediaocean Integrates LiveRamp's RampID to Power Personalization and Performance without Cookies

5 Takeaways for Ad Tech from CES 2025

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5 Takeaways for Ad Tech from CES 2025

Prediction: This will be the last decade of growth for paid search advertising

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Prediction: This will be the last decade of growth for paid search advertising

Nothing new under the sun(setting) of C3/C7 for linear TV

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Nothing new under the sun(setting) of C3/C7 for linear TV

Mediaocean to Acquire Innovid (NYSE:CTV)

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Mediaocean to Acquire Innovid (NYSE:CTV)

Mediaocean Buying Adtech Company Innovid for $500 Million

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Mediaocean Buying Adtech Company Innovid for $500 Million

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Rethinking Brand Safety and Ad Verification: A Pivot to Positivity

Mediaocean Launches Certified Service Partner Program with Interpublic, Omnicom, and WPP

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Mediaocean Launches Certified Service Partner Program with Interpublic, Omnicom, and WPP

Unleash the power of Meta Advantage+ Shopping campaigns

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Unleash the power of Meta Advantage+ Shopping campaigns

Five key trends shaping the future of marketing

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Five key trends shaping the future of marketing

Transitioning to a Multi-ID World with Flashtalking

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Transitioning to a Multi-ID World with Flashtalking

Why ad verification needs a paradigm shift: from risk avoidance to value creation

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Why ad verification needs a paradigm shift: from risk avoidance to value creation

The top 5 consumer and technology trends capturing marketers' attention

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The top 5 consumer and technology trends capturing marketers' attention

Mediaocean Named Leader in G2 2024 Fall Reports for Cross-Channel, Mobile, Social Media, and Video Advertising

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Mediaocean Named Leader in G2 2024 Fall Reports for Cross-Channel, Mobile, Social Media, and Video Advertising

Is it primetime for Connected TV?

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Is it primetime for Connected TV?

Flashtalking Ranked #1 in Enterprise Creative Management Platforms for G2 Fall Grid Report

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Flashtalking Ranked #1 in Enterprise Creative Management Platforms for G2 Fall Grid Report

Crumbling reliability: How bad are cookies really?

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Crumbling reliability: How bad are cookies really?

Navigating the gray area: Reassessing Made for Advertising (MFA)

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Navigating the gray area: Reassessing Made for Advertising (MFA)

Mediaocean's Advertising Outlook: Slicing and Dicing the Sectors

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Mediaocean's Advertising Outlook: Slicing and Dicing the Sectors

Mediaocean wins Top Workplaces 2024 New York City award

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Mediaocean wins Top Workplaces 2024 New York City award

Looking into the Marketing Crystal Ball – What to Expect in H2 and Beyond

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Looking into the Marketing Crystal Ball – What to Expect in H2 and Beyond

Closed ecosystems are now the structure of modern media

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Closed ecosystems are now the structure of modern media

CTV Might Get The Headlines, But Social Video Is Still a Juggernaut

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CTV Might Get The Headlines, But Social Video Is Still a Juggernaut

ATG TACHBAE FTW

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ATG TACHBAE FTW

Mediaocean's 2023 Diversity Report: Fostering Inclusion and Driving Change

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Mediaocean's 2023 Diversity Report: Fostering Inclusion and Driving Change

Flashtalking Super Bowl Commercial feat. BTS and Bloopers

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Flashtalking Super Bowl Commercial feat. BTS and Bloopers

Flashtalking by Mediaocean Named Winner of G2 2024 Best Software Awards for Marketing & Digital Advertising Products

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Flashtalking by Mediaocean Named Winner of G2 2024 Best Software Awards for Marketing & Digital Advertising Products

Mediaocean Promotes Nicole Brown to Chief Human Resources Officer

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Mediaocean Promotes Nicole Brown to Chief Human Resources Officer

Mediaocean Named Top Ten Overall for Ad Age Best Places To Work 2024 and Top Three in Ad Tech

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Mediaocean Named Top Ten Overall for Ad Age Best Places To Work 2024 and Top Three in Ad Tech

Year in review: Making an impact in 2023

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Year in review: Making an impact in 2023

Mediaocean wins 2023 Best in Business award from Inc

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Mediaocean wins 2023 Best in Business award from Inc

The Marketing Momentum Behind EVs Needs New Strategies to Achieve Successful Outcomes

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The Marketing Momentum Behind EVs Needs New Strategies to Achieve Successful Outcomes

Mediaocean wins Top Workplaces 2023 award from Chicago Tribune

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Mediaocean wins Top Workplaces 2023 award from Chicago Tribune

To the fore: 4 big advertising trends for 2024

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To the fore: 4 big advertising trends for 2024

Closed ecosystems are now the structure of modern media

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Closed ecosystems are now the structure of modern media

Granular Creative Taxonomies: The Unsung Heroes of the AI Revolution

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Granular Creative Taxonomies: The Unsung Heroes of the AI Revolution

October 2023 Omnichannel Forum: How Could 2024 Media Plans Need to Change to be Omnichannel?

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October 2023 Omnichannel Forum: How Could 2024 Media Plans Need to Change to be Omnichannel?

Create Once, Run Anywhere: Omnichannel Creative Is the New Imperative

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Create Once, Run Anywhere: Omnichannel Creative Is the New Imperative

Hot Takes: TVREV's Thought Leaders Weigh In On Post-Strike TV's Future

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Hot Takes: TVREV's Thought Leaders Weigh In On Post-Strike TV's Future

Threading the needle for advertising heading into 2024

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Threading the needle for advertising heading into 2024

Measuring Training Outcomes in Customer Education

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Measuring Training Outcomes in Customer Education

Half-Time Talk – How to Harness the Biggest Marketing Trends for the Second Half of 2023 – Advertising Week

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Half-Time Talk – How to Harness the Biggest Marketing Trends for the Second Half of 2023 – Advertising Week

The Next Frontier in Ad Infrastructure: Automation Between Buyers and Sellers – Advertising Week

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The Next Frontier in Ad Infrastructure: Automation Between Buyers and Sellers – Advertising Week

Why Big Tech Is Embracing Neutral Buy-Side Infrastructure

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Why Big Tech Is Embracing Neutral Buy-Side Infrastructure

Unlocking Opportunities For Transparency And Control In Connected TV Ads

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Unlocking Opportunities For Transparency And Control In Connected TV Ads

Driving innovation across six seismic shifts in advertising

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Driving innovation across six seismic shifts in advertising

Mediaocean: Managing Fragmentation Across the Major Shifts in Advertising

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Mediaocean: Managing Fragmentation Across the Major Shifts in Advertising

Is ChatGPT just a shiny new toy or the end of marketing as we know it? | Business Express

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Is ChatGPT just a shiny new toy or the end of marketing as we know it? | Business Express

GDPR Five Years On: Striking the Balance Between Privacy and Personalization

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GDPR Five Years On: Striking the Balance Between Privacy and Personalization

The competitive advantage of operational efficiency

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The competitive advantage of operational efficiency

Creative leisure, made to measure: how CTV is evolving

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Creative leisure, made to measure: how CTV is evolving

Use the force: employ CTV for growth, avoid the dark side - MediaCat

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Use the force: employ CTV for growth, avoid the dark side - MediaCat

CTV Is Growing up Fast – Here's What That Means for You

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CTV Is Growing up Fast – Here's What That Means for You

Why AI Is A Tool And Not A Replacement For Human Originality

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Why AI Is A Tool And Not A Replacement For Human Originality

What it means to be a Top Workplace

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What it means to be a Top Workplace

What Marketers Need to Do To Succeed in a Fragmented, Chaotic TV Market

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What Marketers Need to Do To Succeed in a Fragmented, Chaotic TV Market

Short-form video is powerful; it tells a story that entertains and creates connection

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Short-form video is powerful; it tells a story that entertains and creates connection

G2 names Mediaocean a Spring 2023 Leader for Cross-Channel Advertising, Mobile Advertising, Social Media Advertising, and Video Advertising

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G2 names Mediaocean a Spring 2023 Leader for Cross-Channel Advertising, Mobile Advertising, Social Media Advertising, and Video Advertising

How smart use of data is driving digital effectiveness

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How smart use of data is driving digital effectiveness

Camping World boosts CTR with Scope's Weather Sync

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Camping World boosts CTR with Scope's Weather Sync

How Learning Technologies Can Support Product Training

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How Learning Technologies Can Support Product Training

Partner Spotlight: Moviegoers Return to Theaters and 2023 Domestic Box Office to Hit $9 Billion

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Partner Spotlight: Moviegoers Return to Theaters and 2023 Domestic Box Office to Hit $9 Billion

Media Is Fragmenting-AI Can Help Brands Keep It Together

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Media Is Fragmenting-AI Can Help Brands Keep It Together

This time, it's personal: How social advertising will evolve in 2023

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This time, it's personal: How social advertising will evolve in 2023

ChatGPT for marketers – replacement or ren-AI-ssance?

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ChatGPT for marketers – replacement or ren-AI-ssance?

Dynamic Creative Versioning Technology Can Take Streaming To The Next Level

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Dynamic Creative Versioning Technology Can Take Streaming To The Next Level

10 Top Tips For Businesses In A Recession

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10 Top Tips For Businesses In A Recession

5 Key Advertising Trends Playing Out On – and Off – the Field Around 2023's Big Game

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5 Key Advertising Trends Playing Out On – and Off – the Field Around 2023's Big Game

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