Mixpanel

Mixpanel

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Getting users to the 'aha' moment-fast
Article
Getting users to the 'aha' moment-fast
Mixpanel Mixpanel
🧃
Insights: 5 ingredients for better data collaboration
Article
Insights: 5 ingredients for better data collaboration
Mixpanel Mixpanel
Driving Product-Led Growth With Product Management Metrics
Article
Driving Product-Led Growth With Product Management Metrics
Mixpanel Mixpanel
Without user research, product teams can't distinguish mediocre ideas from great ones
Article
Without user research, product teams can't distinguish mediocre ideas from great ones
Mixpanel Mixpanel
Twilio Segment's head of tech alliances on the state of CDP and where product analytics fits in
Article
Twilio Segment's head of tech alliances on the state of CDP and where product analytics fits in
Mixpanel Mixpanel
How to add analytics event tracking in SwiftUI (the elegant way)
Article
How to add analytics event tracking in SwiftUI (the elegant way)
Mixpanel Mixpanel
Ask an expert: Anubhav Shrivastava of Viacom18 Media on how data sophistication feeds a cycle of user value and growth
Article
Ask an expert: Anubhav Shrivastava of Viacom18 Media on how data sophistication feeds a cycle of user value and growth
Mixpanel Mixpanel
Freshpaint + Mixpanel: Powerful precision tracking meets codeless implementation
Article
Freshpaint + Mixpanel: Powerful precision tracking meets codeless implementation
Mixpanel Mixpanel
Custom Buckets: Bringing more easy-to-use analysis power to Mixpanel
Article
Custom Buckets: Bringing more easy-to-use analysis power to Mixpanel
Mixpanel Mixpanel
Why product analytics should be part of every feature sprint
Article
Why product analytics should be part of every feature sprint
Mixpanel Mixpanel

Latest Content

To build a data culture, focus on outcomes
Article
To build a data culture, focus on outcomes
Mixpanel Mixpanel
He helped shape WallStreetBets. Now Kevin Xu is betting on his own social app.
Article
He helped shape WallStreetBets. Now Kevin Xu is betting on his own social app.
Mixpanel Mixpanel
Modern marketing analytics: Understanding the full user journey
Article
Modern marketing analytics: Understanding the full user journey
Mixpanel Mixpanel
Unlocking better data governance with Anomaly Detection alerts and Event Approval
Article
Unlocking better data governance with Anomaly Detection alerts and Event Approval
Mixpanel Mixpanel
Get hands-on product analytics and Mixpanel training with Mammoth Growth
Article
Get hands-on product analytics and Mixpanel training with Mammoth Growth
Mixpanel Mixpanel
Choosing the right analytics data architecture tech: A step-by-step guide
Article
Choosing the right analytics data architecture tech: A step-by-step guide
Mixpanel Mixpanel
Customer - ZipRecruiter
Case Study
Customer - ZipRecruiter
Mixpanel Mixpanel
Customer - Mixpanel + Ticketmaster
Case Study
Customer - Mixpanel + Ticketmaster
Mixpanel Mixpanel
How Boll & Branch improved its website and increased online purchases using data
Case Study
How Boll & Branch improved its website and increased online purchases using data
Mixpanel Mixpanel
Customer - KKday makes understanding user behavior key to their business
Case Study
Customer - KKday makes understanding user behavior key to their business
Mixpanel Mixpanel

Articles

317
To build a data culture, focus on outcomes
Article
To build a data culture, focus on outcomes
He helped shape WallStreetBets. Now Kevin Xu is betting on his own social app.
Article
He helped shape WallStreetBets. Now Kevin Xu is betting on his own social app.
Modern marketing analytics: Understanding the full user journey
Article
Modern marketing analytics: Understanding the full user journey
Unlocking better data governance with Anomaly Detection alerts and Event Approval
Article
Unlocking better data governance with Anomaly Detection alerts and Event Approval
Get hands-on product analytics and Mixpanel training with Mammoth Growth
Article
Get hands-on product analytics and Mixpanel training with Mammoth Growth
Choosing the right analytics data architecture tech: A step-by-step guide
Article
Choosing the right analytics data architecture tech: A step-by-step guide
5 questions to ask yourself before planning your data architecture
Article
5 questions to ask yourself before planning your data architecture
Custom Buckets: Bringing more easy-to-use analysis power to Mixpanel
Article
Custom Buckets: Bringing more easy-to-use analysis power to Mixpanel
How to establish a product analytics practice
Article
How to establish a product analytics practice
8 product analytics use cases from our best customer stories
Article
8 product analytics use cases from our best customer stories
Twilio Segment's head of tech alliances on the state of CDP and where product analytics fits in
Article
Twilio Segment's head of tech alliances on the state of CDP and where product analytics fits in
How I treat my creative copy like a product-using data
Article
How I treat my creative copy like a product-using data
Price Transparency: Putting the customer first in B2B software
Article
Price Transparency: Putting the customer first in B2B software
Are you applying biases to your product work? Here's how to self-evaluate
Article
Are you applying biases to your product work? Here's how to self-evaluate
What to do instead of asking users what they want
Article
What to do instead of asking users what they want
Why focusing on product polish is as important as your next feature
Article
Why focusing on product polish is as important as your next feature
The product data VCs want to see before investing in your startup
Article
The product data VCs want to see before investing in your startup
What is your stickiness metric really saying?
Article
What is your stickiness metric really saying?
How 2 hyper-growth companies are using Mixpanel to power and improve their data operations
Article
How 2 hyper-growth companies are using Mixpanel to power and improve their data operations
What marketers wish their PMs knew about working together
Article
What marketers wish their PMs knew about working together
Explore all Arrow right

Case Studies

58
Customer - KKday makes understanding user behavior key to their business
Case Study
Customer - KKday makes understanding user behavior key to their business
How AB Tasty adopted a product-led growth strategy to drive free trial conversions
Case Study
How AB Tasty adopted a product-led growth strategy to drive free trial conversions
Customer - Mixpanel + Ticketmaster
Case Study
Customer - Mixpanel + Ticketmaster
Customer - ZipRecruiter
Case Study
Customer - ZipRecruiter
How Boll & Branch improved its website and increased online purchases using data
Case Study
How Boll & Branch improved its website and increased online purchases using data
DocuSign leverages Mixpanel to accelerate the growth of its 100 million-strong user base
Case Study
DocuSign leverages Mixpanel to accelerate the growth of its 100 million-strong user base
How Yelp reduced its data analysis cycle time from weeks to days using Mixpanel
Case Study
How Yelp reduced its data analysis cycle time from weeks to days using Mixpanel
Betterment optimizes customer experience
Case Study
Betterment optimizes customer experience
How May Used Mixpanel to Drive Product Improvements and Successful Startup Fundraising
Case Study
How May Used Mixpanel to Drive Product Improvements and Successful Startup Fundraising
How Immobiliare Accelerated Innovation With Mixpanel
Case Study
How Immobiliare Accelerated Innovation With Mixpanel
India's Leading MSME App, Khatabook, Drives Scalable User Growth with Mixpanel, driving a 21.39% Increase in Monthly Tracked Users
Case Study
India's Leading MSME App, Khatabook, Drives Scalable User Growth with Mixpanel, driving a 21.39% Increase in Monthly Tracked Users
Machine learning and product analytics
Case Study
Machine learning and product analytics
Japan's leading "Buy Now Pay Later" provider, Paidy, leverages self-service product analytics to analyze and optimize key user funnels and flows
Case Study
Japan's leading "Buy Now Pay Later" provider, Paidy, leverages self-service product analytics to analyze and optimize key user funnels and flows
Community engagement expert, Sport Heroes, uses Mixpanel to support CSMs and make informed feature roadmap decisions
Case Study
Community engagement expert, Sport Heroes, uses Mixpanel to support CSMs and make informed feature roadmap decisions
Passion Factory uses Mixpanel to find product-market fit and drive exponential growth
Case Study
Passion Factory uses Mixpanel to find product-market fit and drive exponential growth
GoDaddy increases feature adoption | Customer Success Story
Case Study
GoDaddy increases feature adoption | Customer Success Story
KKday makes user behavior central to their business
Case Study
KKday makes user behavior central to their business
TV Spielfilm LIVE Grows Streaming Video Service by 15% | Customer Success Story
Case Study
TV Spielfilm LIVE Grows Streaming Video Service by 15% | Customer Success Story
Domain puts a finger on what's working and what's not by understanding user engagement and delivering insights to product managers quickly.
Case Study
Domain puts a finger on what's working and what's not by understanding user engagement and delivering insights to product managers quickly.
Car Next Door drives user growth and retention with improved product insights
Case Study
Car Next Door drives user growth and retention with improved product insights
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eBooks

2

Reports

2

Videos

2

Webinars

20
Empowering your growing product team
Webinar
Empowering your growing product team
Three years, 500% growth, zero roadmaps
Webinar
Three years, 500% growth, zero roadmaps
AMA with Moinak Bandyopadhyay, Senior Product Manager, Mixpanel
Webinar
AMA with Moinak Bandyopadhyay, Senior Product Manager, Mixpanel
So, the Privacy Shield is invalid...now what? (US session)
Webinar
So, the Privacy Shield is invalid...now what? (US session)
Product School CEO in conversation with Mixpanel's VP of Product & Design
Webinar
Product School CEO in conversation with Mixpanel's VP of Product & Design
Ask a PM: AMA with Vlado Hruda, Sr. Product Manager at Mixpanel
Webinar
Ask a PM: AMA with Vlado Hruda, Sr. Product Manager at Mixpanel
How LinkedIn aligns product + marketing for successful launches
Webinar
How LinkedIn aligns product + marketing for successful launches
AMA: Asana's Head of Experience Research
Webinar
AMA: Asana's Head of Experience Research
Innovators: AMA with PiggyVest, Nigeria's hottest startup
Webinar
Innovators: AMA with PiggyVest, Nigeria's hottest startup
A guide to product metrics2-part series
Webinar
A guide to product metrics2-part series
Setting metrics: Product metrics measurement framework
Webinar
Setting metrics: Product metrics measurement framework
Demystifying privacy & analytics
Webinar
Demystifying privacy & analytics
The customer data stack
Webinar
The customer data stack
STACKED: How Tray.io optimizes their stack for retention and product improvements at scale
Webinar
STACKED: How Tray.io optimizes their stack for retention and product improvements at scale
Understanding the state of product analytics
Webinar
Understanding the state of product analytics
Understanding the state of product analytics in Israel
Webinar
Understanding the state of product analytics in Israel
Understanding the state of product analytics in Asia Pacific
Webinar
Understanding the state of product analytics in Asia Pacific
How to successfully implement product analytics to add value
Webinar
How to successfully implement product analytics to add value
Advance your product analytics strategy
Webinar
Advance your product analytics strategy
Mixpanel Implementation: Framework and Tracking Planning
Webinar
Mixpanel Implementation: Framework and Tracking Planning

Mixpanel helps companies measure what matters, make decisions fast, and build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience.

Mixpanel serves over 26,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in N

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317
articles
58
case studies
2
ebooks
2
reports
2
videos
20
webinars