Elizabeth Burnam

Meet a Lexi: Jo Hines, Director of Customer Success (Retail)

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Meet a Lexi: Jo Hines, Director of Customer Success (Retail)

How to Build a UX Research Team from Scratch

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How to Build a UX Research Team from Scratch

How to Build a UX Research Team from Scratch

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How to Build a UX Research Team from Scratch

How to Design and Conduct a Customer Interview

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How to Design and Conduct a Customer Interview

How to talk to your ecommerce customers about delayed fulfillment

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How to talk to your ecommerce customers about delayed fulfillment

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4 brand engagement ideas & activities for online retail

How to Patch the Holes in Your Leaky Bucket

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How to Patch the Holes in Your Leaky Bucket

Real estate 2.0: How Marshall White uses Lexer to boost conversions by up to 40% with intelligent lead scoring

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Real estate 2.0: How Marshall White uses Lexer to boost conversions by up to 40% with intelligent lead scoring

61% survey response rate for personalized campaign

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61% survey response rate for personalized campaign

Choose a partner, not a vendor: Why CDPs fail

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Choose a partner, not a vendor: Why CDPs fail

BCG features Lexer's CDP for 1-to-1 personalization

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BCG features Lexer's CDP for 1-to-1 personalization

How to reduce online returns and increase your margins

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How to reduce online returns and increase your margins

The birth of Lexer's CDP: Shaping the next generation of retail technology

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The birth of Lexer's CDP: Shaping the next generation of retail technology

Where does your business fall on the customer analytics maturity curve?

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Where does your business fall on the customer analytics maturity curve?

What is a Single Customer View and Why is it Valuable?

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What is a Single Customer View and Why is it Valuable?

Checklist: How to choose a customer data platform (CDP)

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Checklist: How to choose a customer data platform (CDP)

Lexer's new UI boosts ease-of-use for retailers

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Lexer's new UI boosts ease-of-use for retailers

Growing CLV: 9 practical tips from industry leaders

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Growing CLV: 9 practical tips from industry leaders

Daniel Kowalski: 6 lessons on focus, resilience, & leadership

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Daniel Kowalski: 6 lessons on focus, resilience, & leadership

Retail, COVID-19, and the changing shape of consumer behavior

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Retail, COVID-19, and the changing shape of consumer behavior

CDP vs. DMP: What is the difference between a customer data platform and a data management platform?

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CDP vs. DMP: What is the difference between a customer data platform and a data management platform?

How do you measure customer lifetime value?

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How do you measure customer lifetime value?

776BC targets global DTC growth with Lexer's CDP

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776BC targets global DTC growth with Lexer's CDP

In Celebration of Pride Month: A Word From Lexer's Gay Founder on Building An Inclusive Company

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In Celebration of Pride Month: A Word From Lexer's Gay Founder on Building An Inclusive Company

11 inspirational engagement tactics during COVID-19

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11 inspirational engagement tactics during COVID-19

10 Social Good Programs Driving Engagement During COVID-19

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10 Social Good Programs Driving Engagement During COVID-19

How to improve the digital customer experience using data

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How to improve the digital customer experience using data

Meet a Lexi: Amy Holland, Customer Success Executive

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Meet a Lexi: Amy Holland, Customer Success Executive

CDP vs. CRM: What is the Difference Between a Customer Data Platform and a Customer Relationship Management Platform?

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CDP vs. CRM: What is the Difference Between a Customer Data Platform and a Customer Relationship Management Platform?

The marketer's data dictionary: 50 terms you need to know

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The marketer's data dictionary: 50 terms you need to know

Lexer

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Lexer

How to measure the impact of a customer data platform (CDP)

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How to measure the impact of a customer data platform (CDP)

How-to: Paid social prospecting & customer re-engagement

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How-to: Paid social prospecting & customer re-engagement

Top 10 Reasons for Customer Churn and How to Battle Them

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Top 10 Reasons for Customer Churn and How to Battle Them

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How brand holding groups use customer data to compete

10 must-know facts and statistics for retail and ecommerce

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10 must-know facts and statistics for retail and ecommerce

5.11's Post-Purchase Surveys Lead to New Customer Insights and Revenue Growth

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5.11's Post-Purchase Surveys Lead to New Customer Insights and Revenue Growth

Defending COVID-19 disruptions: Resources for retailers

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Defending COVID-19 disruptions: Resources for retailers

What is a customer data platform (CDP)?

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What is a customer data platform (CDP)?

The retail survival guide: moving from channel to customer-centric

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The retail survival guide: moving from channel to customer-centric

Meet a Lexi: David Marshall, Solutions Analyst

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Meet a Lexi: David Marshall, Solutions Analyst

Village entertainment drives revenue and loyalty growth with Lexer (Part 2)

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Village entertainment drives revenue and loyalty growth with Lexer (Part 2)

5 ways predictive analytics improves customer retention

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5 ways predictive analytics improves customer retention

How to Turn Customer Data Into Marketing Insights with Experian

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How to Turn Customer Data Into Marketing Insights with Experian

How to build a CDP: 4 steps involved in a customer data integration

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How to build a CDP: 4 steps involved in a customer data integration

Playbook: How to create data-defined customer personas

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Playbook: How to create data-defined customer personas

Consent Forms for UX Research

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Consent Forms for UX Research

How to unlock customer insight with Experian Mosaic data

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How to unlock customer insight with Experian Mosaic data

Communicating with customers during COVID: 7 examples

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Communicating with customers during COVID: 7 examples

Customer segmentation in retail: 6 powerful case studies

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Customer segmentation in retail: 6 powerful case studies

How to retain customers: 5 tips to improve retention rates

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How to retain customers: 5 tips to improve retention rates

Here's why you're still struggling with DTC sales

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Here's why you're still struggling with DTC sales

CDPs & OODA loops: Insights for fast-growing businesses

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CDPs & OODA loops: Insights for fast-growing businesses

Research Ops: What It Is and Why It's So Important

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Research Ops: What It Is and Why It's So Important

How to measure & improve your marketing effectiveness

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How to measure & improve your marketing effectiveness

Wondercide's Targeted Direct Mail Campaigns Drive 600% ROI with Lexer

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Wondercide's Targeted Direct Mail Campaigns Drive 600% ROI with Lexer

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5 omnichannel metrics every customer-first brand measures

5 questions for potential marketing automation vendors

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5 questions for potential marketing automation vendors

Hairhouse chooses Lexer to gain insights & increase CLV

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Hairhouse chooses Lexer to gain insights & increase CLV

6 business lessons to take into the post-COVID world

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6 business lessons to take into the post-COVID world

The Lexer CDP: a year in review

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The Lexer CDP: a year in review

5 Actionable Digital Engagement Strategies for Fashion and Apparel Brands

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5 Actionable Digital Engagement Strategies for Fashion and Apparel Brands

The "smoothest integration" in 10 years of IT management

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The "smoothest integration" in 10 years of IT management

Track: Understand How Your Marketing Impacts Customer Behavior and Core Business KPIs

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Track: Understand How Your Marketing Impacts Customer Behavior and Core Business KPIs

Playbook: How to build a business case for a CDP

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Playbook: How to build a business case for a CDP

15 reasons customers choose Lexer as their CDP partner

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15 reasons customers choose Lexer as their CDP partner

How to Prepare for Retail's Future: The Complete 2022 Guide

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How to Prepare for Retail's Future: The Complete 2022 Guide

Reset, Rethink, Retool: Finding New Opportunities in a Dynamic Market

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Reset, Rethink, Retool: Finding New Opportunities in a Dynamic Market

Lexer President David Chinn talks big data in INTHEBLACK

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Lexer President David Chinn talks big data in INTHEBLACK

The end-to-end guide to lifecycle targeting for outdoor brands

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The end-to-end guide to lifecycle targeting for outdoor brands

Dimers.com partners with Lexer for data-driven growth

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Dimers.com partners with Lexer for data-driven growth

How to improve the customer experience in retail stores

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How to improve the customer experience in retail stores

Consumer data privacy: A survival guide for digital advertisers

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Consumer data privacy: A survival guide for digital advertisers

What is zero-party data and how do you collect it?

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What is zero-party data and how do you collect it?

How Research Operations Supports Scaling and Democratized Teams

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How Research Operations Supports Scaling and Democratized Teams

The rise of CDPs and the opportunity for DTC brands

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The rise of CDPs and the opportunity for DTC brands

Sports Where I Am partners with Lexer for CDP-powered growth

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Sports Where I Am partners with Lexer for CDP-powered growth

How to unpack customer insights with surveys and NPS

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How to unpack customer insights with surveys and NPS

Igloo donates 100% cooler profits to the CDC

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Igloo donates 100% cooler profits to the CDC

4 steps to customer acquisition using data analytics

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4 steps to customer acquisition using data analytics

Meet a Lexi: Kristy Malik, VP, Success (Australia)

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Meet a Lexi: Kristy Malik, VP, Success (Australia)

7 customer journeys examples for every lifecycle stage

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7 customer journeys examples for every lifecycle stage

An upsell marketing strategy to convert the second sale

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An upsell marketing strategy to convert the second sale

Clienteling in retail: Best practices and examples

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Clienteling in retail: Best practices and examples

Customers, not cookies: How to avoid ad fraud

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Customers, not cookies: How to avoid ad fraud

7 tips for maximizing holiday sales during COVID-19

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7 tips for maximizing holiday sales during COVID-19

10 Productivity Tips For Newly Remote Workers

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10 Productivity Tips For Newly Remote Workers

The marketer's guide to evaluating customer analytics software

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The marketer's guide to evaluating customer analytics software

Lexer lands Series B funding to help retailers drive sales

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Lexer lands Series B funding to help retailers drive sales

How to Create An Effective Taxonomy for UX Research

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How to Create An Effective Taxonomy for UX Research

128 Best Prototype Templates and Examples

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128 Best Prototype Templates and Examples

Digital Ethnography Tools

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Digital Ethnography Tools

Common UX Research Job Interview Questions & How to Answer Them

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Common UX Research Job Interview Questions & How to Answer Them

People Who Do Research: A Discovery Study

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People Who Do Research: A Discovery Study

Qualitative Coding for UX Research Analysis

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Qualitative Coding for UX Research Analysis

Distributed, Democratized, Decentralized: Finding a Research Model to Support Your Org

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Distributed, Democratized, Decentralized: Finding a Research Model to Support Your Org

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